Product Developer Hiring Trends in Varna, Bulgaria

This report was last updated on Aug 16, 2025

Bence Gedai

Founder

I analyze live hiring data and tech job trends across Europe to give CTOs and Product Leaders a strategic edge. By tracking tens of thousands of open roles each week, I uncover which skills, roles, and locations are in highest demand — potential competitors, typical time to hire, talent pool sizes, and more to help you prioritize hiring, benchmark and stay competitive in a fast-moving market.

Key learnings from this report

The Product Engineer job market in Bulgaria, particularly in Varna, has shown an average of 3.25 new roles opening each week over the past 12 weeks, with significant fluctuations highlighting a competitive hiring landscape for tech managers.
With 93% of Product Engineer job postings concentrated in Sofia, Varna represents a small but pivotal 3% of openings, indicating the need for hiring managers to strategize their recruitment efforts across key cities in Bulgaria.
The median time to hire for Product Engineers in Bulgaria is currently 34 days, with the most common timeline being 30 days, emphasizing the urgency for CTOs and Engineering Managers to implement efficient recruitment strategies.
Hiring for Product Engineers is particularly challenging in Bulgaria, where the jobs-to-talent ratio reflects a tightening market, thereby necessitating innovative recruitment strategies among tech leads and recruiters.
Senior-level positions dominate the Product Engineering job market, making up 55% of available roles, which suggests that hiring managers in Bulgaria Varna must focus on attracting and retaining experienced professionals to remain competitive.

Number of roles opened and closed for Product Engineers in Varna in the last 3 months

In Bulgaria Varna, the Product Engineer job market has shown fluctuations over the past 12 weeks. An average of 3.25 new Product Developer roles were opened each week, peaking at 5 openings in week 26. Conversely, an average of 2.08 roles were closed weekly, with a maximum of 6 closures in week 26, highlighting a significant competitive landscape for hiring managers. Compared to other European locations, the demand for Product Developers in Varna reflects emerging trends that indicate a need for effective recruitment strategies to mitigate the challenges of a high closure rate amid moderate job postings.

Who else is hiring for product Engineers in Bulgaria:

Company name	Country	Industry	Founded	# Job openings
Canonical	United Kingdom	Information Technology & Services	2004	42
wherewework Bulgaria	null	Human Resources	null	26
Paysafe	United Kingdom	Financial Services	1996	20
Rabota.bg	Bulgaria	Media Production	null	19
Velenosi & Meredith Consulting	Luxembourg	Management Consulting	2019	12
Coca-Cola HBC	Switzerland	Food & Beverages	1951	10
AMPECO	Bulgaria	Information Technology & Services	2018	9
Amusnet	Bulgaria	Information Technology & Services	2002	9
Ruby Labs	United States	Information Technology & Services	2018	9
Tide	United Kingdom	Financial Services	2015	8

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Talent pool vs job openings for Product Engineers in Bulgaria

How competitive it is to hire Product Engineers in Bulgaria

The Product Engineers job market in Bulgaria is characterized by a notable imbalance between the number of job openings and the available talent pool. With a count of job openings surpassing that of countries like Romania and Poland, the ratio of jobs to talent indicates a tightening market. In Bulgaria, the jobs-to-talent ratio suggests a challenging hiring environment, making it harder for hiring managers to secure qualified candidates. In contrast, countries such as Germany and the Netherlands show more favorable conditions for recruitment. As such, CTOs and Engineering Managers in Bulgaria Varna's tech sector must adopt strategic recruitment approaches to attract and retain talent in this competitive landscape.

Seniority distribution of Product Engineer job openings in Varna

Seniority Distribution of Product Engineering Jobs in Varna

In Bulgaria Varna's Product Engineering job market, the seniority distribution reveals notable trends that hiring managers should consider. The Mid-Senior level positions account for 55% of available roles, indicating a strong demand for experienced professionals. Meanwhile, Entry level positions constitute 23% of the market, suggesting opportunities for new talent. Additionally, Associate roles make up 17% of the job listings, highlighting a competitive landscape for mid-tier Product Engineers.

Preferred employment type for Engineering roles in Bulgaria

In the competitive software development job market in Bulgaria, particularly in Varna, the majority of engineering roles are offered as full-time positions, comprising 95% of the market. Contract roles account for 4% of opportunities, while part-time positions represent just 3%. Understanding this distribution is crucial for hiring managers and CTOs aiming to attract top Product Engineers in Bulgaria.

Time to Hire Distribution for Product in Bulgaria

How long does it take to hire Product Engineers

The time to hire for Product Engineer roles in Bulgaria shows significant variation, with the most common hiring timeline being 30 days, accounting for 352 placements. A notable trend is observed, as 156 hires were completed within a 25-day period, underscoring the importance of expedited recruitment strategies. However, the demand persists even at greater timeframes, with 118 positions filled in 10 days and 109 in 15 days. Businesses should be aware that while a swift hiring process is common, roles can also take up to 100 days, highlighting the need for proactive recruitment tactics in Bulgaria's competitive job market.

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Most popular cities in Bulgaria to hire Product Engineers

Top 5 cities in Bulgaria to hire Product Engineers

The distribution of Product Engineers job openings in Bulgaria reveals a significant concentration in Sofia, which accounts for 93% of the total job postings. Varna, with 3% of the openings, follows as the second city, while Plovdiv contributes 3% as well. This data underscores the prominence of Sofia in the Product job market, emphasizing the need for hiring managers to consider this city when strategizing their recruitment efforts. Please refer to the accompanying chart for a visual representation of this distribution.

Most sought after technologies in Varna for Product

Key technologies for Product Engineers

In the Product Engineer job market, particularly in regions like Bulgaria Varna, several technologies stand out due to their high frequency of use. Notably, Project Management emerges as the leading technology with a frequency of 8,271, indicating its critical importance in coordinating product development efforts. Following closely is Product Management, which is essential for aligning product strategies and execution, with a frequency of 12,627. Agile methodologies, with a frequency of 7,008, also play a pivotal role in promoting iterative development processes. Additionally, Business Analysis (3,584) and Data Analysis (5,746) are fundamental for informed decision-making and understanding market dynamics. The attached chart provides a visual representation of these key technologies, highlighting their relevance in the Product job market in Bulgaria Varna.

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